Course outline: Managerial Economics (Cotrugli) January/February 2017
I wrote it specifically for this course and all students are advised to read it in conjunction with the lectures. In addition, the website provides a number of interactive features including videos. More details are here: http://www.marketsformanagers.com.
There are plenty of other good textbooks on the market. I also recommend Managerial Economics by Luke M. Froeb, Brian T. McCann, Michael R. Ward and Mikhael Shor (Thomson Southwestern 3rd edition, 2013) and A Concise Guide to Macroeconomics by David Moss (Harvard Business School Press, 2007).
Course handouts: download here (zip)
1. Incentives matter*
2. Understanding cost*
Hild, M., Dwidevy, A., and Raj, A., “The Biggest Auction Ever: 3G Licensing in Western Europe”, Darden Business Publishing, 2004 (£)
4. Adverse Selection
5. Prediction markets
Coles, Peter, Lakhani, Karim and McAfee, Andrew, “Prediction Markets at Google” Harvard Business School 9-607-088, August 20th 2007 (£)
6. Monetary policy*
Video: “An Introduction to the Dynamic AD-AS Model“, September 2014
7. Fiscal policy*
8. International Economics
9. Behavioural Economics*
10. Macro Policy Workshop
11. Probability theory
Krasker, William, “Freemark Abbey Winery”, Harvard Business School Case No. 9-181-027, March 24th 1994 (£)
12. Confidence intervals and significance testing*
Seeing Theory: Statistical Inference
13. Correlation and linear regression*
Seeing Theory: Linear Regression
14. QM case workshop
15. Review session
Sessions marked with an asterix (*) have a lecture handout available in advance, which can be downloaded.
Cases marked with a pound sign (£) are available through the Programme Office.